Are you a seasoned candle maker and would like to begin selling your handmade candles? If the answer is yes, but you don’t know where or how to start selling, worry no longer our candle making expert is here to help!
Note: In this blog I will let you know the necessary steps it will take to begin selling your candle, not what you need to do in order to launch your candle business.
Before I go over all the necessary steps it will take to begin selling your candles I'd like you to ask yourself one important question? Are your candles ready to sell?
Meaning have you made at least 83 candles and have done the necessary tests for your candles to be sustainable to safely burn in other peoples homes. If you believe your candles are ready to sell, let's get started!
Find a reliable Supplier
When you first begin crafting candles it’s easy to get your supplies offline from different sources as well as from store fronts depending on what you need for your at home projects. Now that you are taking the next step, to begin profiting of your candles you will need a candle supplier that will be reliable and carry all the necessary supplies you will need for your candles. This is Important because once you begin selling your candles you will notice what products your customers like and will consistently be coming back for and you will need those specific products previously used.
Where do you want to sell your candles?
There are many ways to sell your candles, you can sell your homemade candles almost anywhere from online sites, your very own online store, via apps on your phone, becoming a vendor at your local crafts markets/fairs, on Instagram or by even setting up a Facebook shop. Homemade candles are very popular and travel well so it is easy to sell them both on and offline.
Get a sellers permit
Depending on where you live and the different rules regarding selling homemade products you may need to follow legal steps to ensure you will be safe to sell as well as if your candles are eligible to sell in certain spaces.
To obtain a sellers permit in California please headover to Obtaining a Seller's Permit (ca.gov) to learn more.
Market your Products
In recent years there has been an influx in the candle making industry, so when it comes to selling your candles you will have many competitors; it is crucial that you come up with marketing strategies to optimize the candle making sellers market. Many candle sellers and both small and large candle businesses take advantage of social media outlets to promote and market their candles.
Begin selling your products!
Important Notes: When you are selling your candles it is also important to know your target audience because who you are selling to is who you also need to target your marketing toward. It is also important to know that you will need to establish a brand for yourself meaning a name and niche, who are you and why should people buy your candles?
Are you new to candle making? Do you want to learn everything candle-making from what supplies to use & what candle containers to buy?
If the answer is yes, you are in the right place! When you first begin candle making it can be nerve racking and overwhelming as you research the best products for candle-making projects but here at General Wax & Candle Co. We make shopping for your candle-making supplies a bit easier as we carry a variety of products that will fulfill your candle making needs.
To begin I'd like to start by telling you that when you first begin crafting your candles it’s more than ok to ask questions and it’s important that you do so in order to ensure you're not only crafting safely but in the best way possible! It’s also important that you know there are many waxes, wicks, fragrances and candle vessels out there for you to use but here I'll tell you what products are best to use when you first begin making candles.
2. Fragrance Oils: Here at General Wax & Candle Co. We carry a variety of different high quality fragrances that are GMO free. Both of our regular and ultra fragrances are great for beginners.
4. Monticiano Clear Glass Container is the perfect starter candle jar for new candle makers
5. 105 HTP Wick: Our 105 HTP is a great standard high quality wick to begin with when using our Moticiano 9.5oz candle vessels.
7. Wick Bars: Our wooden wick bars are great for candle-making as they will help center the wick while you pour the wax.
8. Thermometer: A thermometer is an essential tool for candle making, as wax is very temperature-sensitive.
This luminous candle fragrance opens with hints of crisps apple and sparkling red pear blended into an opulent heart of enchanting Honeysuckle, narcotic Tuberose and night blooming Jasmine before settling into a modern Vanilla Praline.
This enticing yet subtle fragrance will take you back to those chilly nights where the air is soft and the sky is dark but lit up with the light of a full moon.
What’s summer without a summer vacation? Transport yourself to a tropical island, breathing in the scent of ocean air and blue waters mingled with juicy tropical fruits, sparkling citrus and Open Aire.
With notes of Citrus Sea Salt, Peony, vanilla orchid and sweet conifer this candle fragrance will have you feeling like you're on a tropical island with sand at your feet and the beautiful ocean breeze every day of the week.
This enticing yet subtle fragrance will take you back to those chilly nights where the air is soft and the sky is dark but lit up with the light of a full moon.
Indulge your senses in the lovely fragrance notes of cinnamon and powdered sugar with nuances of chicory, warm clove and Mayan Vanilla.
This fragrance will take you back to those fun days at the state fair, reminding you of all the colorful lights, endless games and that unforgettable smell of sweet snacks in the air.
This beautiful scent begins with Italian mandarin and lotus flowers woven into a sophisticated network of Black Rose, Osmanthus and peach blossoms, backed by creamy Sandalwood and an accord of warm incense and night phlox.
With notes of Lotus Flower, Rose, and Sandalwood this vibrant yet warm aroma is perfect for those candle makers who are looking for an energizing yet relaxing fragrance for their candles.
The queen of the night flower inspires this beautifully bold white floral fragrance with notes of black plum, spicy ylang ylang and tempting jasmine that slowly recedes into the compelling patchouli and dark wood accords.
With notes of violet, jasmine, and cedar this floral fragrance will remind you of the peak of spring as winds pick up and flowers begin to bloom.
Dive Into endless summer with the warmth of this captivating blend of sun-drenched bergamot, coconut husks, and white ginger lily combined with iridescent sands, amber aire and vanilla woods.
This fragrance is perfect for candle makers looking to add a spark of summer to their candle line.
The essence of nature’s bounty is captured with fresh tea roses, fall mums and autumn berries laden with aromatic richness of cinnamon, clove and the warmth of Virginia cedar and silver birch.
With notes of Tea Rose, Cedar and Clove cinnamon this fragrance will remind of those cozy fall days.
This sweet mouth-watering candle fragrance is a taste of Winter with topical fruits and holiday spices blended with fresh vanilla bean, creamy marshmallow and wonderful coconut frosting.
Blended with fresh vanilla bean, creamy marshmallow and wonderful coconut, this fragrance embodies your favorite holiday scents with a sweet twist.
How to make tea light candles: Tealight candles are the perfect candles for any occasion! They are also great candles to create for beginner candle makers to slowly step out of their candle-making comfort zone. Tealight candles are easy to create, and take well to fragrances as well as dyes.
Check out our previous blog “The Basic Supplies For Making Tealight Candles” to learn about what exact products you will need for this project.
Step 1: Weigh and Melt Wax
To begin, place your Melting pot on your scale then tare the weight of the melting pot. By doing so you will eliminate the weight of the pot, this is important because once you weigh out your wax you will only want the weight of your wax. Then weigh 1Ib of wax (100% Soy Wax or Soy and Paraffin blended wax) using a double boiler or hot plate heat your wax to approximately 185F if on stove top keep heat on low.
Step 2: Prep Your Candle tealight cups
Step 3: Add Dye and Stir
Once your wax is fully melted add 1 to 2 drops of liquid dye of your choice, if you are using dye blocks/chips use only ¼ - ½ of a dye block and 1 chip per pound of wax being used. Then begin to gently stir your dye into your wax until your dye is fully blended into your wax.
Step 4: Add fragrance oil and Stir
Remove wax from the double boiler then add the fragrance oil of your choice. Add 1oz per pound of wax you are using and stir gently.
Step 5: Pour you wax into tealight cups
The final step to crafting your tealight candles is to pour. Once your wax has cooled to at least 135F it is safe to pour your wax into your tealight cups. Pour carefully and slowly making sure that your wicks are sticking straight up through the middle. After pouring, give your candles at least 24hrs to set.
If you’ve been crafting candles for a while now and think it’s time for you to step out of your comfort zone and want to try something new, Votive candles are a great direction to head in as they are easy to customize and can create the perfect ambiance for any setting or event.
Our candle making expert will go over the basic supplies of what you need to get started!
Our 128 house Wax is our own special in-house wax that is blended primarily for jar container candles, votive candles and taper candles. When making votive candles using 128 House blend, it is necessary to add 1% Vybar 260. This will help harden and shrink the wax, making it more opaque and easier to remove from the mold. While also creating an overall smoother finish for your candle.
Our Regular 130 Candle Wax is excellent for making votive candles and glass container candles. This wax may require additives.
Here at General Wax & Candle Co. We carry 2″ Votive Metal candle molds in a pack of 6 or in singles. Both seamless with no wick holes, they hold up to 0.12 lb. (2 oz.) of wax.
Pre-tabbed wicks that are specifically used for Votive candle making.
Cotton-core wicks usually perform very well with Votive candles.
Here at General wax & Candle Co. We care wicks specifically for Votive candle making which are Pre-tabbed.
If you plan on using the molds listed above we suggest using Pre-tabbed votive wick, or 34-34 cotton core waxed (“E” wick).
Vybar 260 or 130 depending on which wax you use.
Colored Dye Chips/Blocks or liquids:
Dozens of colors to choose from! Take a look at our blog post about Dyes to learn more!
Recommended usage is 1/4 – 1 ounce of scent per pound of wax.
3. Average Startup Cost
Approximately $40 - $50 depending on how many holders you will purchase and how much wax you will need.
If you plan on ordering online you will also have to add shipping cost.
Supplies available on
Are you new to candle making and need to know which wicks will work best for you candles? If the answer is yes, you’re in the right place here’s everything you need to know about wicks from our candle making expert!
Here at General Wax & Co. We carry three different types of wicks all of which can be used for candle making. When you are choosing wicks it is important that you choose the wicks that will properly burn with the wax you will be crafting with.
It’s important to understand that whichever wick you choose to craft with that your wick should be compatible with the type of wax you will be crafting with. It is also important to note that your wick will also need to be compatible with the type of candle vessel you will be crafting with. Once you’ve chosen the type of candle you will be making and the vessel it will be in you could now narrow down the wax that would be best for your project.
It’s important before choosing your wick that you measure the vessel whether you are using a mold or a container for your candle. You will need to find the diameter of your vessel to ensure you pick the right wick that will burn your candle properly.
Diameter is the distance from one end of the circle to the other, straight across. For some candle makers you may need to choose if you need to use one wick or multiple wicks.
For larger candle vessels you may need two or even three wicks for your candle to burn properly. Larger containers, which can be anything larger than 3-inches, typically benefit from multiple wicks in the candle.
HTP Wicks are primarily for soy wax and soy wax blend container candles and offer a self-trimming wick posture with rigidity approaching those found in cored wicks. HTP wicks are available in 10 different sizes and come either pre-tabbed, or in a 10 yd pack or 100 yd spool.
Compatible wax: CARGILL C1, CARGILL C3, CARGILL C6, SB 1000 and ULTRA WAX
Candle type compatibility: Jar and container candles as well as glass vessels. These wicks can also be used for crafting tealights.
Cotton Core Wicks are primarily used for Paraffin wax candles and votive candles. Available in 10 different sizes and five different types “C”, “E”, “P”, “S”, “X”. Cotton core waxed wicks are coated in wax to help your candle burn better. The wax coating on the wick makes the candle easier to light, and also helps the wick stand up straight inside the pool of liquid wax, which is formed while the candle burns. These wicks are available pre-tabbed as well as in a 10 yd pack and 100 yd spool.
Compatible wax: 128 REGULAR WAX, 130 REGULAR WAX, 140 PILLAR WAX, 140 REGULAR WAX, and 160 HURRICANE WAX.
1/10 Square Wicks are primarily used in beeswax, vegetable wax and rolled beeswax candles. Available in 10 yd packs as well as 100 yd spools these wicks are intended to come in their raw form so they do not come pre-tabbed.
Compatible wax: for best use we recommend using Beeswax with these wicks.
Candle type compatibility: Pillar and Taper candles can be crafted using these wicks.
4. Craft your candle
After choosing your wax and wicks you can now begin crafting your candle. Keep in mind it is important to test out many wicks as well as waxes to craft a candle to your liking. It is also important after you’ve crafted your candle to do a burn test to ensure your candles will burn properly.
For more information on how to properly craft and candle please visit our previous blogs as well as visit our IGTV on Instagrams for further guidance.
Here at General Wax & Candle Co. We carry four different types of candle dyes, all of which can be used for your candle making projects. Before you begin working with dyes It’s is important to choose the correct dye for your project. To learn more about different dye types in which we carry read our previous blog Everything candle makers need to know about Dyes.
To Begin crafting with dyes it is important to note that different dyes will appear differently in different waxes for instance, Soy and Soy wax blends will take on a lighter tone and may create a more pastel colored candle; therefore you may need to add more dye to your candle wax.
When using dyes in paraffin waxes the dyes usually create more vibrant colors, so it’s important to test your dyes depending on what wax you will be crafting with.
First, add your wax to your double boiler, as your wax begins to melt it is important to keep a close eye on the temperature. Check on your wax periodically and keep stir, the goal is to have your wax smooth and a clear liquid before you add any dye.
Check the temperature of your wax, once it has hit 185 Fahrenheit depending on if you are using dye chips you’d need to carefully use a knife to shave pieces of the block into the melted wax and stir well. Stir well but not vigorously as this will cause air bubbles. Keep stirring until the liquid appears to be uniform in color then remove from the double boiler from heat.
If you are using liquid dyes you may repeat the same steps but to begin only add 1 to 2 drops of liquid dye, stir well and then adjust the color as needed.
We recommend you always test out trying new colors or even mixing colors to your liking, but be sure to take note on which dyes and how much of each dye you are using when creating for future use.